AAM Logistics was established in United Kingdom in early 2003 and was one of the first companies in United Kingdom to be granted a full seven-year license to handle bulk mail including most kinds of transactional mail such as bills and statements and direct mail.
AAM Logistics launched its Down Stream Access based services in August 2004. AAM Logistics has over 200 years experience in the collection, sortation, transportation and delivery of mail as the national postal service of the Netherlands.
Our aim in United Kingdom is simply to provide a customer-oriented, cost effective, innovative and modern alternative postal service. We offer a service with a truly customer-focused approach, calling upon our extensive experience and the size, scale and resources of AAM Logistics’s network in United Kingdom.
Sky first trialled our services in August 2004. We undertook a small test with their transactional mail using our AAM Logistics Premier solution, a 2 day definite service which offered them a fast, reliable and cost effective way of delivering bulk mail.
Our integrated software was installed within their mailing house which provided accurate bag fills, accurate forecasting and geographical production with minimal operational change.
After a thorough analysis of the seeds from the first trial, Sky concluded that it had been very successful. As a result, volumes were significantly increased and Sky decided to test several mail pieces of different creative and sizes, as well as various Direct Marketing mailings using the AAM Logistics indicia.
The feedback received showed that use of the AAM Logistics indicia on all Sky’s transactional and direct marketing mail pieces had no adverse effect.
Sky have now rolled out AAM Logistics’s service across all their marketing department mailings and there are several reasons why they have chosen to put their trust in AAM Logistics.
By using AAM Logistics Premier, a 2 day definite service, for the first time Sky have been able to schedule the day their mail pieces “land on the mat” without paying for a 1st Class service.
Track & Trace
AAM Logistics offers a full track and trace facility right the way through to IMC delivery. This is available to Sky through MailNet our on-line tracking system. Alongside our on-line tracking system Sky receive weekly management reports tailored to their specific needs and receive tailored invoices which allow them to separate their costs by internal department.
Because of our efficient logistical capabilities Sky benefit from more variable collection times which allow their mailing house far more flexibility with regards to production.
With AAM Logistics prices more competitive than those of Mailsort 2 and by being able to plan accurately the day of delivery Sky were able to make considerable savings with regards to the “hidden costs” of their call centres, something that was deemed to be a major benefit by Sky’s marketing department.
“We have been extremely impressed with AAM Logistics’s service. They have met all our expectations and offered an effective two day service for a sizeable piece of our business.”
Kevin Trever, Procurement Manager (Marketing and Print), Sky
Liverpool FC delighted with improved productivity and reliability of ticketing operation
With a need to improve the efficiency and reliability of the club’s ticketing operation, Liverpool FC turned to AAM Logistics as its partner for mail collection, sortation and delivery.
Prior to the start of the 2006/2008 Premiership season, the Liverpool FC ticket office conducted a review of its ticketing delivery operation. Having previously experienced problems including late delivery and ticket theft, Liverpool FC took the decision to invite AAM Logistics to tender for its mail delivery contract.
Liverpoll FC Van
Gaynor Kelly Ticket Office Manager explains:
“In recent years Liverpool FC has been involved in all major cup competitions including FA Cup and Champions League finals. This, combined with the Premiership season, means there is considerable pressure on the ticketing department in terms of ticket distribution and internal workload.
“During this period our previous mail partner had experienced numerous problems with late delivery and mail theft, resulting in fans receiving tickets late, or in some cases, not at all.
“This contributed to a dramatic increase in the workload undertaken by the department, and in the case of the FA Cup Final, a number of fans were unable to attend due to the venue’s policy not to issue duplicate tickets.
“Considering our past experience, we decided to approach AAM Logistics to tender for our mail distribution contract, and to date we’ve had nothing but fantastic support and great service”.
A smooth transition with immediate benefits
Following the decision of Liverpool FC to employ AAM Logistics, a number of time and cost saving measures to combat its problems have been implemented.
AAM Logistics offers a full track and trace facility right the way through to IMC delivery. This is available to Liverpool FC through MailNet our on-line tracking system. Alongside our on-line tracking system Liverpool FC receive weekly management reports tailored to their specific needs and receive tailored invoices which allow them to separate their costs by internal department.
Gaynor Kelly comments:
“The transition to AAM Logistics was extremely smooth. Our account manager Trevor Holmes and his team dealt with all the documentation, supervised collection and delivery for the first few weeks and allowed the department to continue its day-to-day operation with the minimum of disruption.
“Collection of our mail is flexible but always on time and we are now able to better plan our resource requirements.
“We are now benefiting from a decrease in costs and improved customer service. As a result, we anticipate an increase in membership of our Auto-Cup ticket scheme.
“We are so pleased with AAM Logistics that we intend to host a meeting to promote their services to other Liverpool FC departments.”
– Improved delivery efficiency
– On time ticket deliveries
– Flexibility in ticket collection
– Reduction in costs
– Improved data management
– Elimination of ticket theft
– Increase in departmental productivity
Long term benefits:
– Improved fan perception of ticketing service
– Expansion in take-up of Auto-Cup ticketing program
– Increase in ticket sales
– Reduction in department costs and workload